Designer, Entrepreneuir, and Fine-Art Photographer


My name is Suguru Nishioka, and my friends and colleagues call me Sug (like "Dug", not like "Sugar"). I consider myself a designer more than anything else. Trained in new media/interactive design, traditional arts and civil engineering, I offer over a decade of professional experience in fast-moving SF Bay Area start-up environment and hands-on expertise in user experience and product design including product/feature definition, app/web/dedicated device front-end architecture design, UX/UI design, industrial design, packaging, and everything in between for both consumer and large-scale corporate customers. I always look for a challenge and strive to design products that make people’s lives better.

Maybe you got here by following my photographs somewhere? Check out the latest exhibitions and print availability here and visit my photography site.

Are you trying to reach me? Write me!